Birkenhead Point — Outlet Shopping Centre in Drummoyne

Located on the edge of Sydney Harbour, Birkenhead Point is a retail destination unlike any other. It’s home to over 120 premium outlet stores including Nike, Polo Ralph Lauren, Coach, Calvin Klein, and Hugo Boss. The centre offers a mix of luxury and lifestyle brands at outlet prices, making it a magnet for both locals and tourists.

Birkenhead Point attracts a high volume of foot traffic thanks to its waterfront views, easy parking, and direct public transport access. Its strong brand lineup, consistent customer base, and picturesque setting make it an exceptional choice for pop-ups looking to test or expand in Sydney’s outlet retail space.

Key Features

• Prime location within Sydney’s largest outlet centre
• Surrounded by global brands and strong fashion anchors
• High foot traffic from locals, tourists, and tour groups
• Flexible pop-up formats available
• Direct access to public transport and ample parking
• On-site amenities and harbourside dining
• Available now for short-term or seasonal activations

Why This Location

Birkenhead Point is more than a shopping destination—it’s a retail experience. Visitors enjoy designer brands, outlet prices, and harbourside views all in one place. This is a unique opportunity for brands looking to reach an engaged, style-conscious audience.

Make Your Move

Now’s the time to bring your brand to one of Sydney’s most visited outlet centres. Whether you’re launching a seasonal collection, testing the Sydney market, or planning a brand activation, Birkenhead Point provides the ideal platform.

Available Spaces