The Pines Shopping Centre – Doncaster East Retail Pop Up Space

A prime opportunity for your brand to connect with a high-income, family-oriented audience in Melbourne’s east. Located 19km from the CBD, The Pines Shopping Centre is a sub-regional hub anchored by Coles, Woolworths, ALDI, and Kmart, with over 100 specialty stores drawing strong daily foot traffic.

Perfect for brands looking to trial a new product, run a short-term activation, or tap into an established retail community without long-term commitment.

Why choose The Pines Shopping Centre for your pop up?

• Over 100 retailers across fresh food, dining, beauty, fashion, and services
• Anchored by major drawcards: Coles, Woolworths, ALDI, and Kmart
• One-level centre with excellent layout and customer access
• High parking capacity and direct access to public transport
• Popular with local families, professionals, and older residents
• Located on the corner of Blackburn and Reynolds Roads

Great for:

• FMCG & lifestyle brands
• Health & wellness concepts
• Kids & family-focused activations
• Seasonal retail
• Local designers or service providers

Bring your idea to life in one of Melbourne’s most established shopping destinations.

Enquire now to book your space.